Mythos

Every age has its visionaries. When they join forces, Society is born. In the late 1800s, such individuals gathered in New York—the capital of American wealth. Caroline Astor, with Ward McAllister by her side, anointed the select few who would be known as the ‘400.’ They were the nation’s arbiters of taste. Their moves were studied in newspapers across the world. What began as old money exclusivity gave way to the unstoppable rise of new titans—industrialists whose vision and success knew no limits.

Astor 400 reimagines their legacy for today: a wardrobe for men who move markets by day, define culture by night, and wear their refinement casually.